Young Beef Producers Forum - Event Brochure & Logo Update

Client Brief

Develop a 52-page event brochure for the Young Beef Producers Forum (YBPF), delivered by Future Farmers Network. The brochure needed to house a large amount of varied content, including speaker bios, sponsor advertisements, schedules, and note-taking pages, and present it in a clear, user-friendly format for event attendees. Additionally, the project required updating the existing event logo for its 2025 iteration.

My Role

I was responsible for the full brochure design, page layout, typography, and overall visual direction. I also created an updated 2025 version of the event logo. I worked closely with YBPF committee members and local printers to ensure a smooth, on-time delivery.

Design Approach

The brochure was designed with clarity and usability at the forefront. I developed a consistent grid system and typographic hierarchy to organise diverse content, ensuring attendees could easily navigate speaker information, schedules, and sponsor pages.
The refreshed 2025 event logo modernised the existing identity while maintaining brand familiarity, giving the event a polished and cohesive visual presence across materials.

Working under a tight deadline, I coordinated with local printers to ensure colour accuracy, print quality, and timely delivery. The final brochure was professionally produced and ready for distribution at the event.

Project Highlights

Designed a 52-page event brochure with clear layout structure for easy navigation.
Updated the Young Beef Producers Forum logo for the 2025 event.
Successfully managed a tight production schedule with local printers.
Delivered a polished, professional brochure that supported attendees throughout the forum.
Balanced a large amount of content while maintaining readability and visual consistency.